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Real-time analytics

Know what is happening on your site right now.

Launches, newsletters, a mention on social media or an answer in ChatGPT: see the effect while it is happening, not tomorrow.

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Real-time analytics in GoTrace: an example account for yoursite.com
From an example account. The live view: active visitors, pageviews per minute, recent activity, current pages, sources, countries and devices.
01 Features

What the live view shows

Active visitors

How many people were on the site in the last five minutes, refreshed every ten seconds.

Pageviews per minute

A minute-by-minute chart of the last 30 minutes, so you can see a spike start and fade.

Recent activity

A running feed of pageviews, form starts, downloads and conversions, with the source and country of each visit.

Current pages and sources

Which pages are being read right now and where those visitors came from, including AI assistants.

Countries and devices

Where your live visitors are and what they are using.

Alerts when tracking stops

If your site suddenly stops sending data, for example after a deploy removed the script, you hear about it within hours.

02 In practice

When real-time data helps most

01

Launch day

Watch a launch, a sale or a press mention land, and see which pages people actually read.

02

Checking a campaign

Send the newsletter, then watch the clicks arrive with their campaign and landing page.

03

Testing your setup

Load your own site and see the visit appear seconds later, to confirm tracking works.

03 Privacy

Measured, not watched.

The live view shows visits, not people. Countries come from a lookup that discards the IP address, and nothing typed on your site is collected.

What the tracker collects

04 Questions

Frequently asked questions

How "real time" is it?

Events are sent within a few seconds of happening, and the live view refreshes every ten seconds.

Does real-time count bots?

No. Search engine crawlers, AI crawlers, headless browsers and scripts are filtered out and counted separately.

Can I see real-time conversions?

Yes. Conversions appear in the activity feed as they happen, with their source.

05 Related

Keep exploring

Website visitor tracking

See exactly how visitors move through your website.

Track website visitors in real time: who is on the site, where they came from, the pages they read and what they did, without storing IP addresses or anything they type.

 Traffic source tracking

Know which sources send buyers, not just visits.

Track website traffic sources by channel and source, including search, social, email, paid, referrals and AI assistants like ChatGPT, with conversion rates for each.

 Visitor journey analytics

The paths that convert, and the ones that loop.

Visitor journey analytics that show the paths people take through your website, which journeys convert, which ones loop, and where visitors drop out.

 Blog

How to track ChatGPT traffic in your website analytics

Visitors from ChatGPT, Perplexity, Claude and Gemini often end up filed as "Direct" or generic referral traffic. Here is how to recognise them, measure them properly, and decide what to do about them.

See your own site explained.

30 days of every feature, including real-time analytics. No card, no sales call.

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